About

Transportation Demand Management

Giving you more options for how, when, and where you travel.

Transportation Demand Management (TDM) is about giving you more options for how, when, and where you travel. Instead of building more roads, TDM focuses on maximizing the capacity of our existing infrastructure by providing smarter alternatives to driving alone.

Mode

Carpooling, vanpooling, taking the bus, biking, or walking.

Time

Traveling outside of peak rush hours to avoid gridlock.

Route

Taking a less congested path to your destination.

Location

Finding ways to work closer to home or working remotely.

High return for the community

Why promote transportation demand management?

Federal, state, and local governments support TDM programs — like RideShare — because they offer a high return on investment for the community. Here is why:

Lower Commuting Costs

Save money on fuel, parking, vehicle maintenance, and daily travel expenses.

Improved Access and Mobility

Expands transportation options for residents who may not have access to a personal vehicle or prefer alternatives.

Quality of Life Benefits

Less driving stress, more productive or relaxing commute time, and healthier travel choices.

Environmental & Air Quality Improvements

Fewer single-occupancy vehicle trips reduce emissions and energy use.

Reduced Infrastructure & Public Costs

Lower long-term demand for road expansion and parking construction.

Where we serve

Our program covers anyone who lives or works in the following areas: cities of Buena Vista, Charlottesville, Harrisonburg, Lexington, Staunton and Waynesboro; and the counties of Albemarle, Augusta, Bath, Fluvanna, Greene, Highland, Louisa, Nelson, Rockbridge and Rockingham. Our database consists of hundreds of registered commuters with new commuters registering every day. It is possible that other commuters seeking to share a ride may contact you. Please note that RideShare does not sell, share, or trade the information you provide.

Explore your travel options

RideShare is the region’s TDM program — find carpools, vanpools, transit, and more, and start earning rewards.